Successful agents consistently seek new strategies that will grow and brand their businesses, maximize their time, and help them gain a competitive edge in the marketplace. Fortunately, all of those objectives and more can be met by tapping into Realtors Property Resource®, the most powerful data platform available to members of the National Association of REALTORS®.

As one of the most innovative benefits included in your NAR membership, and offered at no additional cost, RPR® offers exclusive access to analytics and custom-branded reporting tools that can be printed, emailed, or texted from anywhere at any time.

What is RPR?

Comprehensive data, powerful analytics, and client-friendly reports for each of NAR’s constituencies

Created by NAR for the sole purpose of providing Realtors® with the data they need to meet their clients’ demands.

No third party or public access… guaranteed. The only way a non-Realtor® can access the data in RPR is through an RPR report that has been created, branded, and shared by a Realtor®.

RPR is an invaluable member benefit offered exclusively to Realtors® at no additional cost. RPR services every segment of the real estate industry: Residential, Commercial, Brokers, Appraisers, Associations, and MLSs.

RPR® is an invaluable resource that allows REALTORS® to…

  • Research hundreds of datasets on over 160 million properties
  • Leverage the exclusive Realtor Valuation Model® (RVM®) in pricing discussions
  • Calculate the return on investment for home improvements
  • Pinpoint the value of a home when conducting a comp analysis
  • Create winning listing presentations, buyer tours, farming strategies, open houses, and relocation packets
  • Access RPR residential data and reports from any desktop, iOS and Android device
  • Identify the right customers and/or employees for a business based on demographic and psychographic data
  • Pinpoint over-and-underrepresented business types in a specific geography.
  • Match the best location with the most suitable target audience

Upcoming RPR Webinars

One powerful app.
Anytime, Anywhere …

Residential Mode
Use your location to easily search and analyze on-and-off market properties, valuations, tax and mortgage info, distressed data, flood zones, mapping, demographics, schools, neighborhoods, and market trends.

Commercial Mode
Instantly access commercial property characteristics, ownership data, transaction history, legal descriptions, tax info, pre-foreclosure and foreclosure activity, street and satellite views, and more.

Contact Global MLS to Learn How RPR Can Enhance Your Real Estate Business